The Front Row is a premium membership for the most passionate West Coast Eagles fans, offering front-row seats and a chance to lead the crowd at Optus Stadium. It’s more than just a seat. It’s a commitment to creating the best match-day atmosphere in the AFL.
What’s included in a Front Row membership?
- Reserved seat in Level 1, Row 1 for all 12 West Coast Eagles home games at Optus Stadium.
- A unique opportunity to lead the crowd and energise the stadium.
- Exclusive match-day responsibilities and engagement with the club.
What are the expectations for Front Row members?
Front Row members are expected to:
- Be West Coast Eagles supporters only - no opposition colours allowed.
- Wear club colours to every match.
- Lead the crowd behind them in chants and activities (instructions provided by the club before each game).
- Hold up signs, flags, or banners as provided by the club.
- Assist with handing footballs from players to children in the crowd behind them (due to the fence height, players can’t do this directly).
⚠️ Things to consider before joining
- The front row is located behind a fence. While it doesn’t obstruct the view for most adults, shorter individuals or children may find visibility limited.
- If you can’t attend a game, you cannot use the Seat Return program. You must ensure your seat is used by another West Coast Eagles supporter.
- Memberships are limited and allocated based on waitlist priority.
How to join the Front Row
To express your interest:
- Call the Membership Team on (08) 9388 4566
- A short phone interview will be conducted to confirm your suitability.
- If successful, your seat will be allocated based on your waitlist number.